Short Form Copy and The Attention Span.

Once, a while ago…

I made a projection about video content. And the likelihood it would take over this coming decade.

The ultimate reason why I say so, is because of the reduced attention span. Impatience, and the lack of desire people have to read loaded blocks, and long texts.

Of course, for sales…

Long form copy would be around a little longer.

I mean people need details sometimes, especially in high priced items.

Video content creates the most engagement. Short Form Copy holds the most attention.


What do you perceive this next decade to bring, from your own point of view.

P.S Did you find this valuable?

My business is writing effective email copy for e-commerce stores in order to whip up more sales and repeat customers.

Contact me today. I’m happy to help.

Author: Uchenna Bede

I write email copy for startups. In order to boost sales.

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