Bait The Hook to Suit the Fish—Dale Carnegie

Ou la la!


Yea, today is a good day. I just got back from the gym and I’m ecstatic.

I wanted to share something that occurred to me in-between bench presses; Dale Carnegie’s famous quote: Bait the Hook to Suit the Fish.

I should mention:

I have been stuck looking for a change of business the past month without any luck 😦

Here’s why it was so relevant to me, and how it might be to YOU.

During my search the past month the only thing I changed was my copy, my mindset on the other hand remained unchanged all through.

I kept looking in the same places for different thing and as such all I got was business from clients I was already weary of.

I didn’t change my bait so I attracted the same fish.

How have you been fishing recently, what have you been doing wrong? The problem might not be your tools or the relentlessness of the market. The problem might be, quite simply, your approach!

Author: Uchenna Bede

I write email copy for startups. In order to boost sales.

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