If not please *insert facts*
Quotes
BETTER WRITE NATURALLY
than be grammatically correct..
BE SPECIFIC.
The more specific the better…
BE CONCISE.
Excess words are bumps on the road. “Whether or not” as opposed to “Whether.”
AVOID JARGON.
If you’re not speaking to experts.
USE SIMPLE TO UNDERSTAND LANGUAGE.
“Why put a Policeman in an Automobile when you can put a cop in a cop car.”
A CONFUSED PROSPECT WILL NOT BUY!
Have you ever put two bones in front of a dog? He’s so confused that he doesn’t bury any of them. He simply cannot commit…
TO WRITE SUCCESSFUL EMAIL COPY YOU MUST:
Know what makes your market tick; their frustrations, aspirations, their resentments.
A SLEEPING MAN WOULD RATHER SLEEP.
Set his bed ablaze, or get some bedbugs!
GETTING WHAT YOU WANT OUT OF YOUR PROSPECTS.
The game of buying and selling is more mental than physical. Telling your prospects what to do destroys your chances as opposed to insinuating.
